Every year, 24 billion garments enter the secondhand clothing market: the majority of these are shipped to Africa. Most are sold in street markets, but forty percent have no market value. These are dumped, burned, or heaped on mountains of landfill. In Ghana, these garments are known as obroni wawu: ‘Dead White Men’s Clothes’.

In this body of work, I perform the Dead White Man. Mobilising my own subject position - a white, male, Western consumer - I become the embodiment of this troubling industry. Wearing sculptures made from secondhand clothes sourced in Dakar (Senegal), my caucasian body becomes a spectre of waste colonialism: a monster that is grotesque, dazzling and absurd. In doing so, I perform the morbid logic that hovers around the secondhand clothing trade - presenting it as a kind of zombie imperialism.

Dead White Man appropriates the forms of a fashion campaign. Its photographic series hijacks the structure and crew of a commercial shoot. Through this act of détournement, the project contests the myths that sanitise the secondhand clothing trade - with its reassuring claims to charity, sustainability and reuse. In their place, it sets out to reveal the racist ideology that treats the Global South as a waste management solution.  

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Media : Performance, Video, Sculpture, Billboards, Text, Workshops
Exhibitions : British Textile Biennial, Pi Artworks
Commissioner : British Textile Biennial, Raw Material Company
Partners : The Or Foundation
Credits : Dani Pujalte (Photography), Devin Hentz (Stylist), Aga Wood (Stylist), Coda to Coda (Sound design) Features : The Guardian, Dazed&Confused, Vogue Business, Atmos, The Daily Telegraph, The Times, King Kong, Crafts, Lampoon, Creative Review, Selvedge, WeMakeMoneyNotArt